新世纪大学英语阅读教程-国际商务分册

作者：王勇

ISBN：10位［7542844903］ 13位［9787542844903］

出版社：上海科技教育出版社

出版日期：2008-1-1

定价：￥16.80 元

内容提要本书的内容涉及国际经贸、电子商务、世界贸易组织、股票、债．券、货币、保险业务、税收、房地产和进出口业务等领域。课文题材广泛，内容新颖，篇幅适中，语言规范。学生通过本教程的学习可以掌握一定数量的专业英语词汇，同时了解国际商务方面的基本知识，为以后开展相关专业的课堂双语教学、阅读英语的原版材料打下较为扎实的语言基础。

目录Unit One

10 Benefits of the WTO Trading System

Unit Two

The Man Who Saved Ferrari

Unit Three

Marketing across Cultures

Unit Four

Earning the ISO 9000 Seal of Approval

Unit Five

Your Claim is Denied

Unit Six

Free Trade versus Fair Trade

Unit Seven

Plugging into E-Commerce

Unit Eight

Buying and Selling Securities

Unit Nine

The New Titans

Unit Ten

Make Your Dealers Your Partners

Unit Eleven

Human Capital

Unit Twelve

Do You Have What It Takes

Unit Thirteen

Money

Unit Fourteen

Here Comes the Euro

Unit Fifteen

Electronic Purse

Unit Sixteen

Dirty Products and Industries

Unit Seventeen

Commodity Agreements

Unit Eighteen

The Capital Inflows Problem

Unit Nineteen

The Principles of Taxation

Unit Twenty

The Nature of the Real Estate Market

Key to the Exercises