新编商务英语综合教程
图书信息新编商务英语综合教程

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作者: 谢丹焰 主编
出 版 社: 清华大学出版社有限公司
出版时间: 2009-11-1
开本: 16开
I S B N : 9787811237399
定价:¥28.00
内容简介《新编商务英语综合教程》是“高等学校商务英语系列教材”之一。本书为第1册的教师用书,共10个单元,主要内容包括单元教学目标、背景知识、语言点讲解及课后练习答案。
本教程选材新颖,内容丰富,专业面广,实用性强,可供高等院校经贸和商务英语专业的学生、具有相应英语水平的商务工作者及英语爱好者学习使用。
目录Unit 1 Business Etiquette
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises
Unit 2 Shopping
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises
Unit 3 Companies
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises
Unit 4 Products
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises
Unit 5 Promotion
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises
Unit 6 Job Interviews
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises
Unit 7 Cultural Diversity
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises
Unit 8 Managers
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises
Unit 9 Going Global
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises
Unit 10 Retailing
Ⅰ Teaching Objectives
Ⅱ Background Information
Ⅲ Language Focus
Ⅳ Key to Exercises